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Hey I’m Pat Perdue and I want to introduce you to my latest podcast.  This one is a co-production between my company, YCASTR, and Seneca College, in Toronto. 

Seneca College is a really great school.  I know, because over the past couple of years I’ve been teaching some marketing and customer service courses there.  People come to study at Seneca from all over the world which makes it a hotbed of innovative thinking.  And a big part of that thinking is driven by our amazing faculty, many of whom are, well, like me, professionals who are thriving in their own businesses, and teach at Seneca as a way to share their passion for what they do.  Needless to say I’ve been hugely inspired by the people I’ve met.

 And what happens when I get inspired?  Well, apparently I launch a podcast.  So, here we are!  Welcome to #SenecaProud!  Where I get to introduce YOU to some of Seneca College’s amazing faculty. 

So subscribe, download, and join me, as we meet some of the super inspiring folks who teach here at Seneca College, in Toronto.      

I’m Pat Perdue, and I’m glad you’re here today.

Nov 24, 2020

SHOW NOTES

Let’s say you ran a business.  I’m not going to tell you what kind of business.  I’m going to let you guess.In this business, your customers spend a lot of time, and consideration choosing which of your products they’re going to buy from you.  Often they select only the components, and leave you...


Jul 22, 2020

SHOW NOTES

About Today’s Episode
What would it take for you to go to a brick and mortar, say clothing store.  Would you browse through the clothes on the hangars?  Would you try stuff on?  Stuff that other people might have tried on?  And what would THAT be like?  In a small change room that someone else had...


Apr 22, 2020

SHOW NOTES

Today we have two guests: Henry Iversen, Chief Commercial Officer and Co-Founder of Boost.ai (one of Norway’s leading Natural Language Processing AI companies, and Ramtin Matin, Lead Technological Strategist at SpareBank 1 SR-Bank, one of Norway’s oldest, and most respected, financial institutions....


Oct 2, 2019

SHOW NOTES

Today’s guest is Raymond Reddy, co-founder and CEO of the highly successful Ritual – which enables social ordering from restaurants in major cities across North America, The UK, and Australia. In this wide-ranging conversation, we talk about:

a) How digital in traditionally non-digital industries,...


Apr 29, 2019

SHOW NOTES

Today’s guest, Ash Anil, is Business Leader at Technical Safety BC.. Why is a government organization on a podcast talking about Customer Experience? Turns out focusing on Customer Experience is also good government. Specifically we learn:

a) How focusing on Customer Experience can literally save lives.

b)...